customer service
Apr 21, 2017
5 Tips to Nurture Your Brand Fanatics
Brand fanatics may be willing to spread the word about your brand for you, but in my experience, a little nurturing of that relationship never hurts.
Apr 10, 2017
Why Brands Must Personalize the PR Experience
What if by personalizing the experience for a specific writer you could increase the conversion rate of your communications efforts?
Mar 31, 2017
The Case for Customer Service Marketing: Social Media Marketing World Recap
When the most retweeted man in marketing makes a point, you listen.
Nov 2, 2015
3 Steps To Convert Critics To Clients
No brand can avoid them. Those pesky critics who seem to have an opinion about everything are taking down your […]
Mar 10, 2015
What is Social Customer Service Today
When your cell phone breaks – it’s a major headache. We’ve all been there at one point or another: you […]
May 5, 2014
How to STAND OUT in the Marketplace
We spent most of our childhood trying to fit in, but as marketers, you have to stand out to win. […]
Apr 7, 2014
Marketing Leaders to Add Customer Service to Their Resumes in 2014
Marketing has been making a quiet evolution over the past few years. Not long ago, CMOs and marketers focused on […]
Nov 7, 2013
Social media strategies for 2014
Well, it is that time of year again. Everyone is making predictions about 2014 – specifically, about the key social […]
Apr 2, 2013
Do Nice Brands Finish First?
The most effective social media marketing is free. Do small things that delight your customers, and you’ll create an army […]
Jan 16, 2013
Create Loyal Customers With Two Words: Thank You.
Want to build lasting relationships with your customers and employees? Connect with them on a personal level. Garner goodwill by […]
Sep 12, 2012
3 Questions to Ask Customers to Improve Your Content Marketing
An organization’s purpose for creating content often starts with outcomes important to the organization itself; search visibility, site traffic and […]
Jul 16, 2012
How much is third-party validation worth to your brand?
“Don’t just talk about how awesome you are – BE more awesome.” –Peter Shankman, Vocus’ small biz evangelist at the […]
Jul 2, 2012
Amazing Social Media Customer Service Example of the Day
What are you doing to “wow” your customers in terms of service? Great customer service can either retain your clients […]
May 13, 2012
New Webinar Alert: How Brutally Honest Content Can Generate Trust and Sales
Need to attract more customers on search engines? Think negative, says business blogging expert, “Sales Lion” Marcus Sheridan. It’s a […]
Apr 27, 2012
PR News Roundup 4/27/12: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this past week. […]