customer service

5 Tips to Nurture Your Brand Fanatics

Brand fanatics may be willing to spread the word about your brand for you, but in my experience, a little nurturing of that relationship never hurts.

Why Brands Must Personalize the PR Experience

What if by personalizing the experience for a specific writer you could increase the conversion rate of your communications efforts?

The Case for Customer Service Marketing: Social Media Marketing World Recap

When the most retweeted man in marketing makes a point, you listen.

3 Steps To Convert Critics To Clients

No brand can avoid them. Those pesky critics who seem to have an opinion about everything are taking down your […]

What is Social Customer Service Today

When your cell phone breaks – it’s a major headache. We’ve all been there at one point or another: you […]

How to STAND OUT in the Marketplace

We spent most of our childhood trying to fit in, but as marketers, you have to stand out to win. […]

Marketing Leaders to Add Customer Service to Their Resumes in 2014

Marketing has been making a quiet evolution over the past few years. Not long ago, CMOs and marketers focused on […]

Social media strategies for 2014

Well, it is that time of year again. Everyone is making predictions about 2014 – specifically, about the key social […]

Do Nice Brands Finish First?

The most effective social media marketing is free. Do small things that delight your customers, and you’ll create an army […]

Create Loyal Customers With Two Words: Thank You.

Want to build lasting relationships with your customers and employees? Connect with them on a personal level. Garner goodwill by […]

3 Questions to Ask Customers to Improve Your Content Marketing

An organization’s purpose for creating content often starts with outcomes important to the organization itself; search visibility, site traffic and […]

How much is third-party validation worth to your brand?

“Don’t just talk about how awesome you are – BE more awesome.” –Peter Shankman, Vocus’ small biz evangelist at the […]

Amazing Social Media Customer Service Example of the Day

What are you doing to “wow” your customers in terms of service? Great customer service can either retain your clients […]

New Webinar Alert: How Brutally Honest Content Can Generate Trust and Sales

Need to attract more customers on search engines? Think negative, says business blogging expert, “Sales Lion” Marcus Sheridan.  It’s a […]

PR News Roundup 4/27/12: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this past week. […]

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