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How to Prepare & Coach Executives Through Media Interviews

Just because they lead companies doesn't mean executives will ace media interviews. Brad Phillips shows PR professionals how to coach executives to become interview masters.

How to Get Free Publicity

Online news releases are a great way to get the attention of the media and generate publicity. However, you should […]

Behind The Scenes With Two HARO Experts

Founded in 2008 by serial entrepreneur Peter Shankman, HARO (Help A Reporter Out) quickly became one of the fastest-growing social […]

The Case Against Free Press Release Distribution

Free! It’s a word that can universally grab the attention of an audience, and for good reason. How many times […]