branding

PR News Roundup 3/23/12: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this past week! […]

PR News Roundup 2/3/12: 5 PR Blog posts You May Have Missed

  It’s time for my weekly round-up of the best blog posts I have seen around the web this past […]

Yes, You Can Use Wikipedia for Marketing: 6 Ways to be Effective

Remember when Wikipedia was created and it was the bees-knees when it came to finding information quick on anything without […]

How Vocus Helped a Bail Bonds Company Build a Brand

For years, says Eric Granof, Chief Marketing Officer of AIA, bail agents have fought an uphill battle. Although they assist clients who are in trouble with the law, they’re not always depicted as a helping hand. With a little help from Vocus, though, Eric and AIA are changing things. Now, they’ve built the industry’s first national brand, ExpertBail. Here’s how.

Lessons in social media brand reputation: observing athletes on Twitter

In terms of branding, Twitter is a great way to develop your brand and interact with customers. Negative reactions from […]

Conversation On PR’s Role In Reputation Management

This is a guest post from K.C. Brown, General Manager of Cision Global Analysts. Yesterday we hosted Daniel Diermeier, author […]

6 real reasons why you should pay attention to your blog and brand reputation

(Photo—Flickr Creative Commons: andyp uk) Our latest #prwebchat on Twitter welcomed blogging and personal branding pro Erik Deckers chatting with […]

Blogging and Personal Branding Chat with Erik Deckers

Want to know the real reasons why you should blog? Personal branding expert and pro blogger Erik Deckers will tell […]

5 Killer Tips To Win Customer Loyalty from Brand Expert, Jim Joseph

Great marketing is about creating experiences that build loyalty, according to Jim Joseph. It’s about getting people to fall in […]

Crash course in social media marketing for small businesses: Part 1 of 3 – Branding and Awareness

(Photo – Flickr Creative Commons: A200Wells) Social media marketing aides branding and awareness, builds community, provides customer service opportunities, allows […]

September V-IQ News

This month’s newsletter has a new format and features a video on Vail Resort’s cool new social networking site EpicMix, […]

Would you buy a blender from Conde Nast?

Mediaweek recently reported that Conde Nast is scrambling to keep pace with initiatives from other publishing companies such as Hearst, […]

Pondering brand identity of media will help sharpen your PR skills

Which media best understand their audience? On Wednesday night, I attended a forum hosted by Northwestern University’s Medill Alumni Club […]

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