brand management
Dec 27, 2017
3 Ways to Turn Weak Market Share into an Asset
Nobody can deny that market share is a crucial metric for business success. When we marketers ignore it, we confuse shifts in industry demand with the results of our own actions.
May 25, 2012
PR News Roundup 5/25/12: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this past week! […]
Mar 16, 2012
PR News Roundup 3/16/12: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this past week! […]
Jun 29, 2011
Lessons in social media brand reputation: observing athletes on Twitter
In terms of branding, Twitter is a great way to develop your brand and interact with customers. Negative reactions from […]
