brand advocates
Feb 7, 2017
3 Steps to Engaging Influencers on Social
Once you’ve pinpointed influencers who would make perfect brand partners, the first place to start the outreach process is on social. Here are the three phases of engaging influencers on social media.
Dec 6, 2016
Give Your Food and Beverage Brand a Face People Can Trust with Influencer Marketing
Sarah Clark, President of award-winning PR firm Mitchell discusses how marketers can choose the right influencer to drive their brand success by referencing health brands that have successes using brand influencers.
Oct 17, 2015
3 Ways to Turn Employees Into Brand Advocates
Don't restrict employees from using social media at work! Instead, leverage employees to build organic brand advocates and showcase your company culture.
Jul 7, 2015
How the FTC’s New Social Media Guidelines Affect Your Brand
Are you on alert? For the first time in five years, the Federal Trade Commission (FTC) has updated the FAQ […]
Apr 2, 2013
Do Nice Brands Finish First?
The most effective social media marketing is free. Do small things that delight your customers, and you’ll create an army […]
