brand advocacy
Nov 8, 2016
How to Find and Work with Brand Evangelists
When developing your influencer marketing strategy, don’t forget about an obvious but often-underutilized resource: Your brand evangelists.
Oct 21, 2013
Sentiment analysis and customer satisfaction: Advocacy counts!
On October 16th, we had the opportunity to conduct a webcast with a guest speaker from Ogilvy – SVP Irfan […]
Jul 30, 2013
Building a Brand That Drives Passion – What Marketers Need to Know (#Infographic)
Most marketers would agree that brand advocacy programs are a good idea. The ultimate challenge is finding and nurturing customers […]