Bob Geller

PR experts sound off: “How would YOU define public relations?”

Late last year, PRSA announced a new initiative to redefine public relations with a more modern definition through their Public […]

The Skinny on URL Shorteners

Amidst the rapid rise of Twitter and other micro-blogging solutions, it appears that URL shorteners have made everyone’s short list (be forewarned, […]

To blog? Or not to blog?

Cision Blog talks to Fusion PR’s Bob Geller about the dual role of blogger and media relations professional During the […]