American Red Cross
May 21, 2014
CisionSpotlight | American Red Cross Founder’s Day
Many volunteers will tell you that the act itself is its own reward, and the most noble are often disinclined […]
Feb 25, 2014
Branding Rule: Mix Results With Character Values
How do you define your brand? Selma Bouhl and Seth Spiro of The American Red Cross say that your brand has to be rooted in your values and "reason for being."
Jun 20, 2013
#Demand13 Liveblog: Red Cross’s Wendy Harman on Social Media
Wendy Harman's #Demand13 session provided lessons from the Red Cross Social Media Command Center on real-time response and crisis communications: marketers take note.