Trends
Oct 30, 2009
Adventures in localism
From journalism students to top editors, the issue of local coverage has frequently been debated. But for large news outlets, […]
Oct 29, 2009
The Mom Blog Phenomenon
Blossoming from a casual past-time to an Internet sensation, mom blogs are taking over the new media landscape
Oct 28, 2009
Pitching the green
Nature lovers, fear-not. While it may seem daunting to discern which reporters cover green products from those who don’t in […]
Oct 23, 2009
New hope for travel and tourist magazines
While magazines of all niches continue to struggle, tourist magazines may be heading to sunnier skies despite the turbulent economic […]
Oct 22, 2009
Healthcare, Social Media and Remarkability
Healthcare is one of the most important topics of our time. From healthcare reform to technological advances, to the ethics […]
Oct 21, 2009
Staying traditional in a digital world
Wayne Hill doesn’t have time for the hassle of a Web site. He’s too busy running a newspaper as the […]
Oct 15, 2009
iPod and radio unite
Last month, inVocus reported that while some jobs in radio will disappear and formats may go stale, radio itself is […]
Oct 15, 2009
Local News Services
The broadcast news has taken a bit recession hit. Large & small news stations have seen cutbacks & buyouts. In this chaos local new services (LNS) are thriving.
Aug 27, 2009
Brand Selling: How to Get your Employees on Board with your Brand
Peter Baron talks branding and marketing.
May 21, 2009
TopHealth
As the White House pushes for a healthcare reform that promotes wellness, TopHealth presents easy ways to encourage wellness in the workplace.
May 7, 2009
The Skinny on URL Shorteners
Amidst the rapid rise of Twitter and other micro-blogging solutions, it appears that URL shorteners have made everyone’s short list (be forewarned, […]
Apr 17, 2008
Response Promotion Marketing: Evaluate Your Options
The best promotions target a consumer need beyond the product or sale itself, but how do you decide which ones to use?