Trends
Aug 8, 2012
Journalists on Pinterest
Taking to heart the old adage, “a picture is worth a thousand words,” some journalists are finding that Pinterest is […]
Aug 7, 2012
Happy Birthday, World Wide Web!
If you’re a web junkie like me, there’s a reason to celebrate. The Internet, World Wide Web, a serious addiction […]
Aug 3, 2012
Television stations add news and staff
Over the last several years, the media industry has had to make a significant number of cuts – to news, […]
Aug 1, 2012
Xmas comes early for magazines
The emergence of digital publishing and social media, as mentioned in previous inVocus articles, has changed the nuance if not […]
Jul 27, 2012
Newspaper paywalls on the rise
Print papers are being forced to find new and innovative ways to bring in revenue as the industry continues to […]
Jul 25, 2012
Most-read magazines in America change little from last year
One year ago we calculated the nation’s most widely read monthly and bimonthly magazine titles based on rate-base circulation. The […]
Jul 23, 2012
What Women (with Kids) Want
Women Want to be Understood – Not Sold To 91% of women say that advertisers don’t understand them. How are […]
Jul 23, 2012
The Social Media Buzz on the Fortune Global 100 is out!
Top 5 Findings from Burson-Marsteller and Visible Technologies A few months ago, we embarked on a special project with Burson-Marstellar […]
Jul 18, 2012
The Social Olympics
This year’s Summer Olympics are lovingly being dubbed the “Socialympics.” With the advances in technology and the vast reach of […]
Jul 18, 2012
Magazine and retailer partnerships increase in Q2
Although it’s not unheard of for magazines to partner up with retailers in an effort to maximize brand value, the […]
Jul 13, 2012
State of the Media: Q2 2012
For our newest findings, check out the State of the Media 2016 Report! The second quarter of 2012 is already […]
Jul 12, 2012
PCC Luncheon: The Future of TV News
In many markets, local TV news is losing resources and facing a dwindling audience—people under 30 no longer rush home […]
Jul 11, 2012
The progression of the television/newspaper convergence
When the Detroit Free Press was purchased by Gannett in 2005, video was not yet an integral part of the […]
Jul 6, 2012
2009 media flashbacks
The newspaper industry has been in a constant state of flux, perhaps more than usual as papers change hands, reduce […]
