Trends
Jan 9, 2013
Will the Washington Post benefit from a paywall?
Like many newspapers around the country, the Washington Post has begun entertaining the idea of a paywall. The contradiction is […]
Jan 7, 2013
Will Social TV mix with PR & Marketing?
Tack the word social onto anything and our ears perk up. Which is why when TechCrunch wrote a piece titled […]
Jan 3, 2013
Time to take another look at Google+ for Content Marketing?
Admittedly, the search engine giant’s social media site didn’t take off the way we initially thought it would, but with […]
Jan 1, 2013
Ringing in a Social New Year [INFOGRAPHIC]
Now more than ever social media plays a role in our everyday lives. People are sharing, conversing, uploading photos, and […]
Dec 21, 2012
Flipping for radio formats
Holiday music may presently be heard crooning from your radio this season as many stations change to an all-holiday format. […]
Dec 21, 2012
Gangnam Style Hits One Billion Views
Psy, the Korean singer/rapper, has hit a major milestone in not only his digital efforts, but in the efforts of […]
Dec 21, 2012
Content Marketing and the evolution of the press release
I’ve been in the press release industry for over a decade. Yet surprisingly, I’ll be the first to admit that […]
Dec 20, 2012
Moment of Silence for Sandy Hook
Tomorrow Viralheat will be participating in a moment of silence for the Sandy Hook Victims. You can read more about […]
Dec 19, 2012
Editorial calendar season indicates growth
It’s that time of year when a blizzard of editorial calendars hits the Vocus inbox. So far this year, we’ve […]
Dec 13, 2012
Augmented Reality
Augmented reality technology is becoming more mainstream, but is it the future of print?
Dec 12, 2012
Holiday gift guide trends this season are techy, sweet and charitable
Shopping bags are full and emails are filled with confirmations as the holiday shopping season is well underway. With Christmas […]
Dec 5, 2012
The life and times of The Daily
It’s hard to argue that the launch of The Daily in early 2011 wasn’t a bold move. After all, these […]
Nov 28, 2012
Student journalists go digital-first with positive attitudes
Andy Rossback and fellow student journalists at the University of Oregon’s Daily Emerald took 11 months to re-imagine the student […]
Nov 26, 2012
Social Media Speaks – A Glance at Michelle Obama’s and Ann Romney’s Mentions on Social
As the hoopla from the elections winds down, it’s interesting to look at how much the First Ladies’ Fashion played […]
