Trends
May 23, 2014
Memorial Day: Getting Left Behind?
The Memorial Day weekend is a time of remembrance and perhaps of reflection, but it is also a time of […]
May 21, 2014
Tourism Marketing in 2014: Creating Moments and Memories
Discussion on tourism marketing trends, best practices and predictions for the future.
May 18, 2014
The Truth about Travel: Best Vacation Destinations
Summer is only a month away, so you might be considering a vacation! Whether you’re thinking of staying local, domestic, […]
May 16, 2014
The Beautiful People’s Club
The first rule of the Beautiful People’s club is that you MUST talk about the Beautiful People’s Club. The second […]
May 15, 2014
Infographic: 2014 Social Media Trends
Marketers use Facebook, Twitter and myriad other social networks. With so much going on, it can be hard to keep up with best practices for each network, but the Vocus Social Media Trends 2014 infographic makes it easy.
May 14, 2014
The FCC receives critical backlash concerning joint service agreements and net neutrality
The FCC’s proposals concerning joint service agreements between broadcasters and concerning net neutrality have been a center of controversy and […]
May 13, 2014
Why the Trade Press Should Worry About LinkedIn
As a whole, trade publications have fared better than others, but things will get harder thanks to LinkedIn. See why LinkedIn has turned into a threat to niche publications and why that benefits marketers.
May 9, 2014
Print publications cut frequency in favor of Web-first models
Publications reducing frequency and focusing on their digital properties is not a new trend. However, instances of this haven’t been […]
May 8, 2014
The Secret Behind Content Marketing Success
This is a guest post by Carrie Morgan, digital PR consultant at Rock the Status Quo. You’re building a house. […]
May 7, 2014
In PR, the objectives may not have changed, but the metrics have
PR, at its core, has always been about telling a brand or an organization’s story while gaining awareness and improving […]
May 7, 2014
Second annual NewFronts reveals new video initiatives at news orgs
In this year’s second Digital NewFronts event, a forum allowing digital publishers to present content akin to TV ad pitches […]
May 4, 2014
Cinco de Mayo: Fiesta time!
It’s here! Cinco de Mayo, one of the world’s longest parties has officially hit year 152 today. Besides that though, […]
May 1, 2014
Why It’s Easy for Brands to Get Culture So Wrong!
Millions of consumers use the Internet to cross national borders. It's easy for brands to tie themselves in knots when attempting to address linguistic and cultural differences. Avoid a culture clash with these seven tips.
Apr 30, 2014
April is a month for sales and acquisitions in the media industry
The media industry is constantly in flux, and that’s no exception when it comes to news outlets changing hands, especially […]
