Trends

Shankman on Customer Loyalty, Poulton Predicts the Future

Day 2 of AMEC in NYC started with a presentation from HARO founder Peter Shankman about how measurement plays a role in everyday events and closed with data scientist Matt Poulton discussing predictive analytics.

U2 Demands Relevancy, Pisses Off Millions

Apple and U2 managed to irritate millions of people by forcing them to download the band's latest album. Will that move diminish U2's brand? Geoff Livingston has the answer. Check it out!

AMEC Measurement Week in NYC kicks off with a bang–and some cat metrics

AMEC Measurement Week presented by Cision and Vocus kicked off Monday with some great insights from keynote speaker Mark Schaefer, […]

Recent changes at the Washington Post under Jeff Bezos

The Washington Post has undergone a number of changes since Amazon co-founder Jeff Bezos purchased the paper last August from […]

Social Media Updates: Facebook’s Future, Security and Spambots

What is Facebook's future? How are social networks beefing up security? What's up with Instagram spam? Get those answers and more in this week's roundup of all the social media news PR pros need to know.

Recent layoff roundup

Every few months inVocus details the layoffs going on in the media industry as a means to show and report […]

Algorithm Changes Are the Norm Thanks to Scammers and Spammers

Facebook is making algorithm changes, and Google always seems to have an update around the corner. Why do algorithms change so frequently? See what the root cause is and why more change is on the horizon.

The growth and significance of BuzzFeed

Launched in 2006, Buzzfeed, the viral Internet media company that covers and provides content on such topics as politics, DIY, […]

Social Media Updates: Click-Bait Removal, Lurkers and Insta-shopping

How is Facebook cleaning News Feeds? How many lurkers does Twitter have? Which social network is no longer just for browsing? Find out the answers to those questions and more in this roundup of social media news.

Women in Sports Journalism

Discussing the role of gender in sports media

What Is PR 2.0? Cookie Cutter PR Beware!

The same old approach to PR won't work in the future. You need something new. You need something you. Get the best practices you need to survive in a PR 2.0 world from the thought leaders at Weber Shandwick.

Summer launches and initiatives in the media industry

There have been a number of launches this summer, whether they were outlet, product or initiative, the media industry continues […]

Social Media Trends At This Year’s VMA and Emmy Awards

This weekend played host to the MTV Video Music Awards and the Emmys; it’s a bit of an unconventional schedule […]

Emmys Recap: Did the Academy Agree With the People?

Your Monday night social media feed might have looked a little different than other Monday nights.  That’s because the 66th […]

And the Emmy Will Go To… Predicting Winners Based on Social Media

It happens nearly every award show… someone (or something) takes home the coveted award and the audience at home is left scratching […]

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