Trends
Mar 27, 2015
Meerkat: What You Need To Know About the New Live Streaming App
What seemed to be an overnight sensation during SXSW just a week ago, live streaming app Meerkat has now caught […]
Mar 27, 2015
6 Signs You Work in PR
A few years ago, my employer hosted a career day for high school students interested in working in PR. “If […]
Mar 23, 2015
9 Word-of-Mouth Campaigns That Rocked
Ten years ago, AdAge published a survey of young adults which asked them what sources of information they trusted most […]
Mar 19, 2015
What Is Word-of-Mouth Marketing?
This post is based off the free Cision white paper “Build & Evangelize Your Community With Word-Of-Mouth.” What separates the […]
Mar 15, 2015
3 Media Trends the PR Industry Should Embrace
For our newest findings, check out the State of the Media 2016 Report! Last year proved to be a transitional […]
Mar 13, 2015
PR Professionals: Always the Bridesmaid, Never the Bride
Let’s play a game that I like to call “Business Executive or Bride?” I’ll describe an outlandish request, and you […]
Mar 11, 2015
Infographic: What’s the State of the Media?
For our newest findings, check out the State of the Media 2016 Report! If you made the safe bet that […]
Mar 10, 2015
What is Social Customer Service Today
When your cell phone breaks – it’s a major headache. We’ve all been there at one point or another: you […]
Mar 9, 2015
Slow PR in the Digital Age
This post is based off of information from our The Practice of Slow PR white paper. Tools, technology and content make slow […]
Mar 6, 2015
The Listicle is Here to Stay
Infinite…the length of the love that Hazel Grace Lancaster has for Augustus Waters in The Fault In Our Stars. Also, […]
Mar 3, 2015
What Is Slow PR?
Slow PR is poised to become a best practice of 2015. It blends traditional tactics with digital tools and technologies […]
Mar 2, 2015
How Did House of Cards Binge Watchers React on Twitter?
Warning! This post contains spoilers for Season 3 of House of Cards. A quick glance in the mirror reveals a […]
Feb 27, 2015
Should You Invite Kim Kardashian to Your Brand’s Event?
Kim Kardashian is having a moment. She was everywhere during New York Fashion Week, appearing at SNL’s 40th anniversary wearing […]
Feb 19, 2015
Vaccines: Who’s Debating & What Platforms They Use
The debate over vaccinations dates back to the turn of the century, when vaccination advocates and opponents expressed contentious viewpoints […]
Feb 13, 2015
Tinder: A Publicist’s Dream?
When I joined Tinder, the now-ubiquitous matchmaking app, last spring, I was expecting it to be an absolute zoo. But […]
