Trends
Oct 12, 2015
Twitter to Eliminate Share Count. What’s It to You?
Last week Twitter announced that they will discontinue share counts in their API. What this means to you is that […]
Oct 8, 2015
Medical Marijuana: What Pharma Companies Need to Know
Medical marijuana is a hot topic in the news and on social media channels. Learn who's talking, what they're saying, where they're located and why it matters.
Oct 5, 2015
What PR Pros Need to Know About Facebook’s “Signal”
”Facebook wants to help journalists find the signal in the noise… And now it’s created a free newsgathering tool called […]
Sep 30, 2015
CSR Trends for PR and Media Relations Professionals
While the concepts underlying corporate social responsibility (CSR) are hardly new, our current framework of understanding for CSR in the […]
Sep 25, 2015
Bylines, Surveys & Tweets: When Did PR Get So Boring?
This is a guest post by Nova Halliwell, a communications professional living in New York City. My first taste […]
Sep 24, 2015
Moving Forward: Media Professionals Evaluate New Relations With Cuba
Whether one remembers the 1961 break in diplomatic ties between the United States and Cuba or learned about it, five […]
Sep 22, 2015
How Social Media Is Paving a New Path for Journalism
Journalists are becoming less skeptical of incorporating social media into their workload. Learn which top channels journalists are turning to and how they're using them to reach new audiences.
Sep 21, 2015
GOP Presidential Debate Sparks Social Buzz
Viewers took to social media after the GOP Presidential Debate to share their thoughts on the candidates. Find out who and what created the most buzz!
Sep 10, 2015
The Present & Future Tech Trends PRs Should Prepare For
How we do PR and media relations changes at the speed of tech. See four present and future tech trends and what they mean for your public relations strategy.
Sep 3, 2015
The Influence of Influencers: Ways Healthcare Brands Can Leverage Their Impact
What role have influencers had in the vaccine debate and what should healthcare brands consider before aligning with influencers? Get the latest data and insights.
Sep 2, 2015
Targeting the Traveler: What Drives Travel Decisions
Travelers are a diverse group, which makes appealing to them all challenging. Find out what factors influence travel decisions for millennials, families and retirees.
Aug 25, 2015
Meerkat & Periscope: Which Live Streaming App Is Right for Your Brand?
Live streaming is the new kid on the block and it's gaining popularity fast. But should your brand use Meerkat or Periscope? Follow these steps to determine which app your brand should use!
Aug 21, 2015
6 Ways to Connect With Consumers Using Periscope
Ten million people collectively watch 40 years of video each day thanks to Periscope. Learn how to connect with consumers using the video streaming app.
Aug 17, 2015
The PR Implications of Edelman’s 2015 Trust Barometer Study
Trust is an important concept in commerce. It underlies every deal, making every transaction appear more or less hazardous. This […]
Aug 14, 2015
Moving Target: How Technology Changed the Travel Experience
Technology has changed the world, especially how we get from Point A to Point B and back. Consumers interact much […]

