Trends

5 Reasons Email Is Key for Communication in 2016

While social platforms may get all the attention, email is still a valuable tool. Find out why you should implement email communication into your PR strategy!

#SMWChicago Recaps: Social Intelligence, Evolving Media & More

Social Media Week 2015 concluded just as it started – with tons of great information and ideas. Throughout the week, […]

#SMWChicago: ‘If Content Is King, Then Context Is Emperor’

At Social Media Week Chicago, Marc Landsberg discussed the importance of a strong content strategy. Find out how to drive success for your brand with content.

5 Tips for Getting Into Live Streaming

The ability to transmit and receive live video over the Internet is not a new concept. Live streaming video games […]

#SMWChicago: Trending Topics From Days 1 & 2

Social Media Week 2015 kicked off bright and early on Monday, November 16 across three cities: Chicago, Mumbai and Santiago. […]

Fourth #GOPDebate: Cruz, Fiorina & Paul Gain Social Share of Voice

Cision used social media monitoring to measure the impact of the GOP debate. See how the data stacks up and where each candidate places in the field.

Why Communication Pros Should Make This Simple Promise

With so many tools, it's easy to become robotic and automated. But PR stands for “people” and relationships." Keep your human touch. Sign the #pitchPRomise pledge.

Video Content Trends for Media and PR Professionals

Video used to be optional in communication, but now it’s vital. Whether your organization creates content or partners with existing […]

5 Scary Facts About Businesses and Social Media Marketing

This month, it’s not the ghosts and goblins that are scaring me, but the businesses who are still abusing social […]

Ad Blocking & PR: Trends & Opportunities

Over the past year, ad blocking grew 41 percent, affecting mobile advertising most especially. Learn about the implications for PR and media relations sectors.

Beyond the Word: Why Visual Content Matters in Communication

The numbers don’t lie when it comes to visual content in communications. A 2014 study of more than 72,000 Facebook […]

Introducing New Cision PR Edition Upgrades!

Cision PR Edition is new and improved with upgrades to help you better engage with influencers. Learn about the new features and how they can help you!

Why Content Marketers Shouldn’t Ignore Traditional Media

Online is where people go to have questions answered, but traditional media — radio, television, and print — is where people learn […]

The Weather Channel Launches The Lift: America’s First App-Only Morning Show

In the past, turning on the TV for news and weather updates was a regular morning ritual. But with smart […]

Journalism & News Trends for PR Pros

The revenue model for journalism is at best in flux, and at worst, in chaos. Layoffs and restructuring are still […]

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