Social Media

Are Likes and retweets more useful for PR measurement than traditional Web analytics?

Have you ever posted a Facebook update or tweet that you thought was sure to attract a bunch of Likes […]

Client Story #4: PitchEngine, the tool you didn’t know you needed

Over the last 4 weeks, We’ve posted Q&A with some of PitchEngine’s most loyal clients in hopes of showing our […]

Checking in to restaurants, local hot spots, and…the 5 o’clock news?

This is a guest post from Gina Goodman, Supervisor of Media Research at Cision.  I’m a big fan of the […]

Paid, earned, owned media: An interview with Gini Dietrich

You’ve probably been hearing how social media is bringing about a change to the PR and marketing world. If you […]

PR News Roundup 9/30/11: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this week! Here’s the […]

Client Story #3: PitchEngine, the tool you didn’t know you needed

Over the last few weeks, I’ve posted Q&A with some of PitchEngine’s most loyal clients in hopes of showing our […]

The impact of Facebook’s Timeline on PR and Marketing

Last week Facebook introduced a new profile design known as Timeline, an infographic-like format that charts highlights from a user’s […]

Using Facebook’s new features for PR and marketing

Social media has become ingrained into our connected lives and it continues to grow and change at a rapid pace. […]

PR News Roundup 9/23/11: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this week! Here’s the […]

Client Story #2: PitchEngine, the tool you didn’t know you needed

As promised, every Wednesday, over the next several weeks, I am going to share with you the conversations I’ve had […]

Intro to Google+ Q&A

Last week we hosted the webinar “Intro to Google+.”  We had a lot of great questions and unfortunately couldn’t get […]

PR News Roundup 9/16/11: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this week! Here’s the […]

The Semantic Web inches closer to reality for media and communications pros

The insightful presentations here at the Semantic Web Media Summit in New York yesterday have me thinking about a line […]

Client Story: PitchEngine, the PR tool you didn’t know you needed

The social media release is no new concept, but in speaking with some of PitchEngine’s customers recently, I have learned […]

3 Ways to Use Foursquare for B2B

It’s pretty clear that Foursquare can be an effective marketing tool in the B2C world. Check-ins mean prizes, discounts and […]

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