Media Monitoring

How using Web traffic for media monitoring could evolve in 2009

The challenges of counting heads to measure your online presence By Jay Krall Web metrics have long been crucial to […]

The future of the Semantic Web? It’s already here

An expert weighs in on how Web 3.0 is about to make media monitoring easier For public relations professionals, finding […]

Is there a right way to promote your mentions on Digg?

Only as part of a larger mix of compelling content The social news site Digg has come a long way […]

What does the Digital TV Transition mean for media relations professionals?

Exploring the implications of the DTV Transition We’ve all seen the commercials: On February 17th, all full-power TV stations in […]

Listening to many voices through social media measurement

Embracing the chaotic nature of studying many groups and interests If you’ve ever read one of those “word jumble” sentences […]

Welcome to the new Cision Blog!

Helping communications professionals navigate the evolving media landscape Thanks for visiting the new Cision Blog! We’d like to take a […]

Hitting the bull’s-eye: Media Relations 101

How to target the media effectively in a few simple steps We hear people say “targeting the media” all the […]

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