Media Monitoring
May 18, 2009
Finding your community on Twitter
This post is written by Brandon Andersen. Brandon is the Interactive Marketing Manager at Cision. The first step to communicating […]
May 12, 2009
Webinar Q&A: enhancing and quantifying your influence
On Monday, my colleague Heidi Sullivan and I presented the latest installment in Cision’s Social Media Webinar series. The free […]
May 11, 2009
Interview with a pioneer in conversation tracking
For PR professionals, commenting on blogs is a great way to get started with engaging in conversations online. But if […]
May 7, 2009
Competing for attention internationally on the social Web
In its search for new insights, the social media punditocracy doesn’t turn often enough toward academic research. It should be […]
May 4, 2009
Top blogs across the pond
A question we’ve addressed often on this blog is, with all the metrics available for determining influence on the social […]
Apr 14, 2009
Q & A on blogger outreach and engagement
My colleague Heidi Sullivan and I did a free Cision Social Media Webinar last week entitled Social Media 101, and […]
Apr 13, 2009
Which top universities generate the most conversation on blogs?
Top colleges and universities have long competed for attention in national rankings, media coverage and scholarly journals. Now, a new […]
Mar 16, 2009
Top 10 Companies Most Discussed on Twitter at South by Southwest
The South by Southwest Film + Interactive festival in Austin, Tx. has long been a place for new media companies […]
Mar 10, 2009
Mainstream Media In Sync With Blogs During Skittles’ News Surge
Blogs Have Local Color, But Storylines Transcend Media Types As Jay reported here last week, Skittles’ controversial move to change […]
Mar 3, 2009
Are reporters really Twitterpated about Facebook?
This post is written by Cision guest blogger Annette Arno. Annette is a Research Director and analyzed the survey data and prepared […]
Feb 24, 2009
How much does it cost to engage in social media?
Starting a social media campaign for peanuts in tough times I really liked this column from B.L. Ochman on BusinessWeek.com […]
Feb 18, 2009
Social metrics: which ones matter?
A new effort to define online influence in terms of sharing is taking root In the early days of the […]
Feb 9, 2009
How well does media coverage follow trends in social networking?
Social networks enjoy volumes of media coverage that reflect their actual popularity surprisingly well As media outlets seek out ways […]
Jan 26, 2009
The future of newspapers: point, counterpoint
This post is written by Cision guest bloggers Ruth McFarland and Nicole Duhoski. Ruth is the Senior Vice President of […]
Jan 20, 2009
Will Twitter be the platform that unites journalists and PR pros?
Media relations professionals and journalists can enjoy an authentic and mutually beneficial interaction on Twitter – but will they? The media […]
