Influencers
Jun 30, 2011
Nancy Miller – West Coast Editorial Director, Fast Company
Early in her journalism career, Nancy Miller was an American expatriate in Paris and needed money. Her solution? Write an article on […]
Jun 23, 2011
American Medical News reporter uses social media to find sources
Q: Do you use social media in your job? “I do track down sources on Facebook from time to time. […]
Jun 17, 2011
David Meerman Scott on Charlie Sheen and #Winning PR!
Bestselling author and marketing expert David Meerman Scott wowed the UC this morning with a unique perspective on the Charlie Sheen saga: how the actor became a master of content creation. By becoming a one-man self-publishing powerhouse via Twitter and UStream, David says, Sheen was able to control the language, content and direction of the story. From David's point of view, Sheen is case study in media mastery that should teach seasoned PR pros and marketers a thing or two (and a half). Here's more...
Jun 16, 2011
Social media has broadened CNNMoney.com’s audience
Q: Do you use social media in your job, and if so, how has it changed how you do your […]
Jun 16, 2011
Today’s First Lesson: Be More Awesome. Scott Stratten Explains…
We just got finished with Scott Stratten's opening keynote presentation: People Spread Awesome. And it's absolutely true: his presentation was awesome and everyone's talking about it already. We caught up with Scott afterwards and asked him for a few quick tips on being more... well, awesome. View the video here...
Jun 16, 2011
Alexis Farah – Senior Associate Editor, Daily Glow
Daily Glow senior associate editor Alexis Farah discusses moving from print to online media.
Jun 9, 2011
TV Guide business editor uses social media to promote
Q: Do you use Facebook or Twitter for your job? “I use them both. I use them to promote stories […]
Jun 2, 2011
Sports producer at KING-TV uses social media for updates
Q: Do you use social media at all for your job? “Mmm hmm, Twitter and Facebook,” he says, noting he […]
Jun 2, 2011
Tim Mihalsky – Host, The Block
This young, self-confident radio host talks syndication, The Block and relevancy of radio.
May 26, 2011
Staffers Tweet stories at Entertainment Weekly
Q: Do you use social media at all for your job? “Mostly Twitter. We basically just Tweet out what we […]
May 26, 2011
Andrew Sussman – Executive Producer, PRI’s The World
Global-minded executive producer discusses the transformation of PRI's The World for an American audience.
May 26, 2011
Andrew Sussman – Executive Producer, PRI’s The World
This global-minded executive producer discusses the transformation of an international radio news magazine for an American audience and keeps an open mind about the future.
May 19, 2011
Senior reporter at American Medical News uses social media often
Q: Do you use social media at all in your job? “Sure, all the time. I use both Twitter and […]
May 12, 2011
Santa Monica’s KCRW promotes programs using social media
Question: Do you use social media at all for your job? “Yes, we use both Facebook and Twitter,” Andrea Brody says. […]
May 12, 2011
Susan Avery – Digital Director, More
Susan Avery discusses her new role at More and involvement in online journalism.
