Influencers
Sep 1, 2011
Tennessee’s WMSR communicates with audience through Facebook
Q: Do you use social media for your job? Do you prefer Twitter or Facebook? “We do. Facebook – to […]
Sep 1, 2011
Michelle Stacey – Deputy Editor, Shape
By Stone Hansard Any exercise junkie will tell you: starting a workout regimen is hard, and sticking to the plan is […]
Aug 25, 2011
Ann Handley Interview: How to Start Content Marketing
Here’s the second part of our video interview with Ann Handley: this time, it’s all about the ‘how’ of content marketing: how it can entail social networking, curating other people’s content, and writing blog posts, whitepaper and reports – all the while promoting your brand, products or services in the process. Take a look and learn how to get started, how to tell a good story, and how to turn that great story into a sale.
Aug 25, 2011
It’s Twitter only for Fresno Bee ag reporter
Q: Do you have a preference for Facebook or Twitter, and what do you use it for? “For me it’s […]
Aug 25, 2011
Alan Schwarz – National Education Correspondent, The New York Times
Veteran reporter switches beats at The New York Times.
Aug 23, 2011
Ann Handley Interview: Why You Need to Be Publishing Content
Ann Handley, marketing expert, blogger, Chief Content Officer at MarketingProfs and co-author of Content Rules, is an advocate of content creation, content distribution and content marketing as essential tools for every business. We interviewed Ann and found out why it works for everyone, as well as how Kodak’s former CMO turned her into a Kodak customer with a single, well-aimed piece of content marketing.
Aug 11, 2011
Michigan’s WXYZ teases stories through social media
Q: How do you use social media? “We let people know what upcoming stories are through Twitter and Facebook,” says […]
Aug 4, 2011
CNN producer says network uses social media in many ways
Q: Do you use social media for your job? How do you prefer to be pitched? “We use social media […]
Aug 2, 2011
Five Experts. 6000 Of You. Now It’s On-Demand, Anytime and Free!
To the 6000+ people who attended Reach. Influence. Repeat, enjoyed the expert presentations, took part in the QA sessions and set the social networks abuzz as you joined the conversation: thank you. We’re now making the whole event accessible on demand, free, for the next six months. Even if you didn’t attend, you can get five expert online tutorials in online marketing and PR, absolutely free. Here’s how.
Jul 28, 2011
Los Angeles immigration & gang reporter uses Twitter
Q: Do you use social media for your job and how do you use it? “Twitter, I’ve used before. I’m […]
Jul 28, 2011
Jessanne Collins- Managing Editor, mental_floss
mental_floss names Jessanne Collins as Managing Editor
Jul 21, 2011
Baltimore Sun reporter uses Twitter to promote stories
Q: Do you use social media for your job? How has Twitter changed how you do your job? “I do […]
Jul 14, 2011
San Francisco Business Times reporter uses Twitter and LinkedIn
Q: Do you use social media for your job? “I use Twitter pretty often – LinkedIn and Twitter are more […]
Jul 8, 2011
Tampa Tribune pop music critic tracks down bands on social media
Q: How has social media changed the way you do your job? “A lot of it’s just in the way […]
Jun 30, 2011
Hartford Courant arts reporter uses Facebook and Twitter
Q: Do you use social media for your job? “Twitter address is showriz. I’m on Facebook as well. It’s completely […]