Influencer Q&A

Behind the Headlines: Gabie Kur

In her relatively short career, Gabie Kur has hopped between diverse communications roles in journalism, marketing and PR, and now serves as general manager at BAM Communications' New York office. She shares the strategic advantages of having coast-to-coast PR teams, the benefits of having a journalism background in the PR field and advice for those just starting their careers.

Behind the Headlines with Alex Munson

As more consumers choose to cut the cord and box office revenues plateau, the video game industry claims a growing share of the overall entertainment sector. Alex Munson, the newly appointed PR and Events Manager at 505 Games, joins us to discuss video game PR, the burgeoning eSports economy and his upcoming challenges.

From the Mouth of the Media: Create Successful PR Strategies Every Time

From the Mouth of the Media is a series of best ideas and practices gathered from our Behind the Headlines interview segments with influencers. Learn what the experts have to say about creating a successful PR strategy.

Behind the Headlines with Tera Leuthauser

We caught up with Tera Leuthousen to learn more about her new role, PR lessons she learned and how does one execute a successful PR strategy.

Video: The Future of PR Measurement With Kevin Akeroyd

In a recent interview, Steve Barrett, Editor-in-Chief of PRWeek sat down with Cision CEO, Kevin Akeroyd to talk about the future of PR, communications and the technology that will move the industry forward.

Pitching 101: How to Pitch a Holiday Gift Guide Blogger

It’s no secret that the holiday guide pages are the most coveted PR real estate of the year, and even though it’s only the beginning of summer, the time to organize your holiday gift guide campaign starts now. But, if you want your pitch to be noticed in a flood of product releases, do your homework and know journalists’ and influencers’ inclinations.

Behind the Headlines with Ben Wyskida

Ben Wyskida, CEO of Fenton PR, and I review the growing popularity of social change communications and the increased opportunities in the digital communications space.

Login for Some Pitching Tips With Tech Reporter Ina Fried

Ina Fried is a veteran technology journalist who has held roles at a multitude of tech outlets. Read our Q+A with her pitching tips!

Behind the Headlines with Eliot Harrison

Eliot Harrison, president of MCS Healthcare PR and I talked about the importance of analytics in PR and the necessity of collaboration.

Behind the Headlines with Yvonne Lorie

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been […]

Behind the Headlines with Jennifer McDermott

Just a few months ago, Jennifer McDermott joined finder.com, a personal finance comparison website, as the Communications Manager. She joined […]

Behind the Headlines with Suki Mulberg Altamirano

Suki Mulberg Altamirano and I sat down to discuss how to create a successful agency from the ground up and the importance of identifying your end goal.

Leaning In and Climbing Up: Cheers to Successful Women in PR

We decided it was time to recognize and celebrate the women who have made it to the top, and gain their insight on how they got there. Together we can recognize and celebrate some of the wonderful and successful women in public relations!

Behind the Headlines with Meredith Lejeune

Meredith Lejeune and I discuss the importance of diversity in the workplace, and the value of both investing in and building relationships.

Behind the Headlines with Amanda Bialek

Amanda Bialek is a veteran in PR, with over 10 years of experience with clients in a variety of industries. […]

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