Content Marketing
Apr 13, 2017
How Your News Release Can Help the Media Do Their Job
Companies have a story to tell, and the media needs to tell a story. Here's how to help the media tell a better story.
Mar 30, 2017
How To Create Awesome Content with Instagram’s New “Collections”
Instagram "collections" allow users to aggregate ten photos or videos into one post. Here's how to create awesome collections.
Feb 21, 2017
How To Make Awesome Images (No Photoshop Required)
Images are an important part of comms and content - but what if you don't have the resources? We share some of the most popular Photoshop alternatives and how they can help make the creative process a bit easier.
Jan 11, 2017
5 Research-Backed Tips for Planning Your Content Strategy
Creating more content is usually always a good thing, but successful content marketers know that it takes more than just creating more content to get results. You don’t want to shoot yourself in the foot, wasting time and resources and having little to show for it. With the following research-backed tips, however, things can be much different in 2017!
Jan 9, 2017
How to Self-Publish Your Content Cheap and Quick
Publishing a book can add credibility and authority to your company as well as your personal brand. In this post, Jim Dougherty takes a look at some of the services that are available to produce a self-published book of content for marketing communications professionals looking to bolster their brand.
Nov 16, 2016
4 Ways to Align Your Content Marketing with Your Holiday Promotions
Don't forget to include content marketing in your holiday communications to-do list. Here’s how to tie content and promotions together in time for Black Friday.
Nov 7, 2016
How To Make Your Content Super-Engaging (Easily)
Structuring your content can increase the length of time readers engage with it. Here are simple ways to make your content more aesthetically pleasing to readers.
Oct 14, 2016
Are Your Marketing Campaigns the Walking Dead? How To Inject Life Back Into Them
If it feels like your marketing campaigns are zombies and your audience is a ghost town, here are tips that will bring your communications back from the dead.
Sep 26, 2016
How To Use Tech Tools to Improve Your Content
Become a better writer with these tech tools that optimize your writing for search discovery, make text more readable, and correct your grammar.
Nov 14, 2013
5 Takeaways from Ragan’s Content Marketing Boot Camp
This guest post is by Kevin Luchansky, Content Marketing Product Specialist. As the content marketing product specialist at Cision, I […]
Sep 19, 2013
4 Takeaways from NewsCred’s Content Marketing Summit 2013
NewsCred’s Content Marketing Summit 2013 brought great speakers, attendees, publishers and brands together to share the latest strategies in […]
Sep 10, 2013
5 Tools to Help With Content Curation
Curating content is less time-consuming than creating it, but it isn’t any less daunting. How do you decide which stories, […]
Sep 4, 2013
What the heck is content curation?
You’re probably already doing it. Content curation is the practice of reading, vetting and reposting content published by others for […]
Aug 28, 2013
5 Ways to Increase Blog Traffic
Content Marketing Product Specialist Kevin Luchansky contributed to this post. Writing content is no easy task. From finding a topic […]
Aug 20, 2013
Have you planned your agenda for Content Marketing World? #CMWorld
CMI’s Content Marketing World is just two weeks, five days and 20 hours away. Are you planning to attend? Cision’s […]
