About
Maria Materise is a content marketing specialist for Cision. Formerly a copywriter, she enjoys creating content that excites and inspires audiences. She is an avid reader, movie trivia geek, Harry Potter fanatic and makeup junkie..
Contributors
Mar 23, 2016
Behind the Headlines With Brooks Wallace
Every day, journalists receive tons of pitches from communication professionals just like you. So how can you stand out from […]
Mar 22, 2016
Behind the Headlines With Sharon Ward Keeble
Your brand may have a good story, but if you’re not catching journalists’ attention with your pitch, it won’t get […]
Mar 18, 2016
3 Reasons to Measure Social ROI
Most brands don't know the value of their social efforts. Learn 3 reasons why measuring social ROI will benefit your business and your bottom line.
Mar 17, 2016
Behind the Headlines With Ed James
PR is not one-size-fits-all. So how do you know what the right strategy is for your brand? Ed James, president/PR […]
Mar 17, 2016
4 Ways to Connect With Customers Through Content
Content has the power to build brand awareness, improve your reputation and strengthen your relationship with your audience…if you know […]
Mar 16, 2016
Behind the Headlines With Sophie Raine
If your PR strategy looks the same as your competitors, progress will be a challenge. So how can you become […]
Mar 15, 2016
Behind the Headlines With Stan Steinreich
If your brand isn’t getting any media coverage, you’re missing out on opportunities to connect with your audience. With a […]
Mar 14, 2016
4 Steps to Creating Effective Video Content
Today’s audiences are bombarded with content. If you want to your audience to hear your brand’s message heard, you need […]
Mar 10, 2016
Behind the Headlines With Alex Myers
Brands today need to do more than sell a product. Without a cause, purpose or story, your audience won’t pay […]
Mar 10, 2016
Free White Paper! Combat Crises in Real Time
Even with a plan in place, crises can offer unexpected challenges. Learn how to be prepared in real-time with influencer relations and media intelligence!
Mar 9, 2016
Behind the Headlines With Amy Neben
Your audience trusts their peers more than they trust your CEO. If you want to make an impact on your […]
Mar 8, 2016
Behind the Headlines With Adam Friedman
Social media has a major impact on how your brand is perceived. If you’re not monitoring what people are saying, […]
Mar 8, 2016
3 Media Trends That Will Improve Your PR Campaigns
As journalism trends continue to evolve, communication professionals do not remain unaffected. But with so much constant change, how can […]
Mar 2, 2016
Behind the Headlines With Greg Jawski
Crises can strike at any time. And if you don’t have a plan, your brand reputation could take a hit. […]
Mar 1, 2016
Behind the Headlines With Greg Mondshein
Before you even begin creating a communication strategy, you need to have a clear grasp on your industry and your […]
