Contributors

About

Maria Materise is a content marketing specialist for Cision. Formerly a copywriter, she enjoys creating content that excites and inspires audiences. She is an avid reader, movie trivia geek, Harry Potter fanatic and makeup junkie..

3 Reasons Monitoring Competitors Boosts Your Brand

Your competitors are targeting the same audience, but are their messages more effective? Monitor social conversations to keep up and inform your next move.

Behind the Headlines With Shannon Bell

If different teams in your organization are all creating content with different messages, you’re probably confusing your audience and missing […]

Behind the Headlines With Connie Partoyan

Without knowing how your issue affects them, your audience won’t take action. So how do you convey the impact of […]

Grow Your Brand’s Community: Q&A With Shonali Burke

It takes more than a few posts and likes to build an online community, and it won’t happen overnight. So […]

Behind the Headlines With Tom Lindell

If no one believes in your brand, how can you convince anyone to invest in you? Tom Lindell, managing director […]

Behind the Headlines With Morgan Givney

Digital communication makes it easy for anyone to post about your brand. But without any barriers to publication, how can […]

5 Ways To Mobilize Your Grassroots Supporters

In today’s content-crowded world, it’s easy for your grassroots message to go unnoticed. But if you can’t make your audience […]

Behind the Headlines With Todd Morgano

Your audience has one question for your brand: “what’s in it for me?” If you can’t prove how your organization […]

Behind the Headlines With Oshi Jauco

Your audience’s attention span is now just eight seconds. That means you need to get your brand’s message across quicker […]

3 Questions Your Social ROI Answers

Measuring your social ROI can feel like a big task, but it can have huge benefits for your organization. Learn 3 questions you can answer with your social ROI!

Behind the Headlines With Kipp Jarecke-Cheng

Your audience will only be interested if your brand has something unique today. Does your content provide value or fall […]

Improve Your Grassroots Communication: Q&A With Mark Reilly

Today’s audiences are bombarded with messages on multiple channels and platforms. So how can you ensure your grassroots communication is […]

4 Areas of Communication You Need to Integrate

At her recent webinar, Cision's Heidi Sullivan discussed the importance of integrating your communication. Learn 4 areas where you should start!

Behind the Headlines With Madhuri Sen

Your brand needs to do more than just communicate if you want to connect with your audience. But how? Madhuri […]

Free White Paper! Understand Your Audience Through Real-Time Monitoring

Your audiences' conversations hold key insights about your brand's communication. Read Cision's free white paper to learn 3 audiences to monitor!

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