Contributors

About

Katie Gaab is a content marketing specialist for Cision. Previously the senior editor for Help A Reporter Out (HARO), she enjoys connecting audiences to exciting, new content. She’s a dancer, avid concert-goer, foreign language nerd and book worm. Find her on Twitter @kathryngaab.

Mar 28, 2016

How to Centralize Your Enterprise Content Strategy

Businesses are going through a digital transformation. But can yours prove success to executives? See how to revamp your content strategy to drive better results!
Mar 25, 2016

How Can Brands Put Crises Into Context?

Without the right social monitoring and engagement technology, you don't get the full picture. See how you can use social to add context to a crisis.
Mar 22, 2016

3 Reasons Why Your Brand Must Be Mobile

For our newest findings, check out the State of the Media 2016 Report! Since 2011, the percentage of U.S. adults who […]
Mar 22, 2016

Infographic: How Can You Slay Social Trolls?

Brands spent millions on Super Bowl ads, but how much social media reaction did they generate? Cision shows which brands controlled share of voice.
Mar 21, 2016

Top Trends From State of the Media 2016

When was the last time you reevaluated your brand's pitching strategy? Stay on the cutting edge of the news industry with this year's top trends.
Mar 16, 2016

5 Steps to Implementing UTM Codes

Nearly every brand is on social these days, but according to the latest CMO survey by Duke University, only 15 […]
Mar 15, 2016

Free Tip Sheet! The 2 Sides of Real-Time Influence

Can your brand's voice be heard above the noise? Learn how to stand out and reap major benefits from collaborating with influencers on real-time opportunities.
Mar 9, 2016

How Washington Post Editors Use Social

Everyone is a publisher in today’s Internet-based, social-driven world. Anyone, anywhere can start a conversation or contribute to a trending […]
Mar 8, 2016

How to Create Content Journalists Want to Cover

Are you pitching reporters but not receiving responses? That’s because you’re not giving them what they want. When reporters go […]
Mar 7, 2016

How to Succeed on Social in 4 Steps

Brands, large and small, turn to a dedicated individual or team to take the social reins.  But when social is […]
Mar 3, 2016

4 Ways to Improve Your Media Relations

Technology, from smartphones to social media, has shifted the way people consume, share and discuss content. Newsrooms have evolved to […]
Feb 29, 2016

How To Make Your PAC Communication Stand Out

As of earlier this month, Congress had an approval rating of just 14 percent. And with the 2016 presidential election […]
Feb 26, 2016

How The Washington Post Shifted Gears

How have traditional print newspapers evolved? We turned to 4 major editors for answers at Cision Connects with The Washington Post. See what they had to say!
Feb 24, 2016

3 Ways Journalists Use Twitter as a Reporting Tool

Twitter’s stock tumbled after CEO Jack Dorsey reported the company lost $500 million dollars over the last year. Naturally, #RIPTwitter […]
Feb 23, 2016

Free Tip Sheet! Why Measuring Social’s Impact Matters

Nearly all brands manage a handful of social accounts. But does yours know the outcome of its efforts? Learn all about the importance of measuring social ROI!
1 2 3 4 5 … 9 10 11

Recent Posts

Cision Blogs

  • Communications Best Practices

    Get the latest updates on PR, communications and marketing best practices.
  • Cision Product News

    Keep up with everything Cision. Check here for the most current product news.
  • Executive Insights

    Thought leadership and communications strategy for the C-suite written by the C-suite.
  • Media Blog

    A blog for and about the media featuring trends, tips, tools, media moves and more.