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Jul 16, 2009
The influence of mom bloggers: real, growing and under fire
If you need evidence that the PR community is adopting blogger outreach en masse, look no further than a group […]
Jul 15, 2009
Press release SEO: link like you mean it
As PR professionals continue to make their press releases more Web-friendly with multimedia content and search engine optimization, they are coming […]
Jul 9, 2009
Response time was crucial for United
Social media pundits are all abuzz this morning with Canadian musician Dave Carroll’s popular YouTube video taking United Airlines to […]
Jul 2, 2009
Virtual worlds carve out their niche on the social Web
The media hype around Second Life, a virtual world in which goods and land are exchanged for real money, began […]
Jun 26, 2009
Tag bait: how to avoid starting a nasty Twitterstorm
As British furniture retailer Habitat learned this week, there’s nothing like a misuse of Twitter for promotional purposes to bring […]
Jun 24, 2009
Newspaper sites increasing time spent by users through blogs
Nielsen Online data cited in Editor & Publisher recently about the time spent on the 30 American newspaper Web sites […]
Jun 17, 2009
Social news sites beckon communications pros
With all the talk lately about Twitter’s growth and the land grab for Facebook URLs, an important conversation channel for […]
Jun 12, 2009
Confused tweeters somehow missed DTV transition
It has been widely reported that the Federal Communications Commission has more than 4,000 phone operators at the ready to […]
Jun 10, 2009
Has Facebook set the stage for a new land rush?
Starting on Saturday at 12:01 a.m., Facebook users will be able to change the URLs for their profiles and pages, […]
Jun 8, 2009
Those blogs by the wayside
With the availability of free blogging tools like Blogger, WordPress and Typepad, barriers to entry for Web publishing have completely […]
Jun 2, 2009
Are bloggers different from journalists? The FTC says yes
I once wrote a newspaper story about mainstream food brands introducing organic versions of their products. When I called a […]
May 29, 2009
Blogs and the tower of Babel
IBM maintains one of the world’s largest employee blog networks with more than 16,000 blogs. If you think of IBM […]
May 27, 2009
Top 5 blog posts inspiring discussion on Supreme Court nominee
By mid-afternoon yesterday, more than 3,000 bloggers had weighed in on the Obama administration’s choice of Sonia Sotomayor as its […]
May 22, 2009
Planting seeds where roots of influence intertwine
In botany, inosculation is when a group of plants begin to fuse together and share water and nutrients. Eventually, they […]
May 14, 2009
Mini social network faceoff: BuddyPress vs. Ning
We all know by now that if you haven’t taken part in online communities relevant to your brand, your first […]
