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This author has yet to write their bio.Meanwhile lets just say that we are proud contributed a whopping 143 entries.
Contributors
Jan 5, 2011
2011 predictions: new platforms and traces of engagement
It’s the beginning of the year and that means everyone is making resolutions, coming up with predictions and trying to […]
Dec 14, 2010
Conversation curation: the new frontier in PR
As a reporter for a community newspaper many moons ago, I developed a bad habit. After a city council meeting […]
Nov 23, 2010
Cision’s WheretoPitch: an SEO-focused view toward media research
The task of determining which journalists and bloggers may find a particular announcement relevant has long entailed a variety of […]
Nov 16, 2010
How Facebook’s new messaging system will change the PR community’s use of email
Seems hardly a few weeks go by without Facebook announcing an expansion into another realm of communications. Whether it’s location-based […]
Nov 5, 2010
Are organizations beginning to coalesce around the social Web?
As social Web monitoring and engagement have grown to become predominant topics of discussion in public relations and marketing circles […]
Oct 28, 2010
Each week, Facebook users double the time spent watching TV’s biggest event
Citi analyst Mark Mahaney generated some buzz awhile back when he published a research note commenting that in August, for […]
Sep 20, 2010
Three reasons why RSS remains a vital tool for PR and marketing pros
If you’re among the 89 percent of Internet users who didn’t use an RSS reader even at their adoption peak […]
Sep 2, 2010
Incorporating new metrics into PR measurement
For some public relations professionals looking to demonstrate return on investment to their clients, the wide range of new metrics […]
Jul 28, 2010
What the growing debate over “hot news doctrine” means for PR and marketing pros
In the weeks since the Federal Trade Commission released a draft of policy proposals supporting the “reinvention of journalism” [PDF], […]
Jul 14, 2010
How polyculture is feeding the development of the Semantic Web
My 8th grade science teacher, Mr. Jensen, had a lawn riddled with weeds. Not because he was too lazy to […]
Jun 18, 2010
How one city government turned its Facebook page into a virtual town hall
Trying to drum up interest in a local election can seem futile, especially if there’s no hot-button issue at […]
Jun 2, 2010
The biggest social media challenge PR pros face is finding time
Recently, I led a discussion on social media monitoring and engagement as part of Cision Canada‘s Deconstructing Social Media event […]
May 6, 2010
The 5 new features on Twitter, Facebook and LinkedIn that PR pros need to understand
If you feel like you’d pay closer attention to the ongoing evolution of social sites like Facebook, Twitter, and LinkedIn, […]
Apr 22, 2010
Social media and mainstream media intertwine: Cision adds social media to CisionPoint
Time and again, we’ve discussed here the importance of measuring the impact of your message on blogs and social sites […]
Apr 7, 2010
Using mobile platforms to find new mindshare
As public relations and marketing professionals grow increasingly comfortable with online social platforms, many are beginning to turn their attention […]
