About
This author has yet to write their bio.Meanwhile lets just say that we are proud contributed a whopping 4 entries.
Contributors
Jul 16, 2013
CX: Why Customer Experience Is Marketing’s Next Big Thing
Companies that promote the customer experience report higher customer referral rates and customer satisfaction. And the marketing department plays a huge role.
Jul 2, 2013
Selling With Storytelling: It’s Not Child’s Play
Ever encountered the viewpoint that 'storytelling' has no place in data-driven online marketing? It's actually a very effective approach, and the data backs it up. Here's more.
Apr 16, 2013
Why Owned Media Is Like Owning Your Home
Like a homeowner does with a house, marketers get to control their owned media without other media entities sharing the ownership. And just like home ownership, that has upsides and downsides.
Mar 19, 2013
Four Key Ways to Tell Your Brand’s Story
What happens when your brand’s story is told a different way each time? As long as the facts don't get misconstrued, it actually becomes more interesting.
