Cision Global Insights makes it easy to target the influencers who matter most by channel, determine how to engage with them and evaluate the impact of those interactions.

Target influencers with impact
The loudest voice is not always the most influential. Cision analysts combine our scores with an understanding of your business to identify which influencers to target.

Implement influencer outreach
Influencers have expertise, biases and preferences. Use Cision analysts to inform campaign strategies that lead to conversations that produce results.

Analyze effectiveness
Use Cision Global Insights to track success with the influencers you’ve targeted. Understand traction, and where you missed the mark to improve your approach.