Neetzan Zimmerman has joined The Hill as senior director overseeing audience and strategy. Known as a prominent expert in viral content and digital audience development, Zimmerman was most recently a senior editor for Gawker and oversaw the Whisper app as editor in chief. Follow congressional coverage from The Hill on Twitter and “Like” on Facebook.

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Cision’s research staff makes over 20,000 media updates to Cision’s Media Database each day! For more updates and other thought leadership in the industry, follow @Media_Moves.