Arianna Huffington keynoted the Vocus Demand Success 2013 conference on June 20, 2013. We asked Arianna to tell the audience why the Huffington Post was so successful, becoming the number six news site in America. Her speech on Marketing Megatrends was a smash hit, trending nationally in the United States on Twitter.

Watch this video to hear Arianna’s six megatrends; engagement, authenticity, real-time readiness, the move from storytelling to “story-doing”, playfulness, and less stress, more living.

You can also read more about Arianna’s speech on the following blogs:

For more #Demand13 coverage on the Vocus Blog, click here.

About

Geoff is president and founder of Tenacity5 Media, a digital marketing agency that provides content marketing and social media services. A former journalist, Geoff continues to write, and has authored five books. Follow him @geoffliving.