Monthly Archives: October 2012

Oct 8, 2012

Put your nose to the book this November

When: November 1 What: In a society dominated by smartphones, computers and video games, kids may often come home from […]
Oct 8, 2012

It’s not me…it’s you. 4 Blogging Tips to Appeal to the Masses

I bet you, or someone you know, have heard the (in)famous words “it’s not you… it’s me.” Usually, it’s within […]
Oct 8, 2012

Behind The Scenes With Two HARO Experts

Founded in 2008 by serial entrepreneur Peter Shankman, HARO (Help A Reporter Out) quickly became one of the fastest-growing social […]
Oct 8, 2012

Cision’s Social Journalism Country Barometer – Canada leads, Germany Comes Last

This post is written by Falk Rehkopf, managing director of Cision Germany. Cision is proud to present the first edition […]
Oct 8, 2012

Stay Positive! Or, The Dangers of Negative Marketing

Some of the tactics employed in this year’s presidential race are perfect to apply to your own marketing campaigns. However, when it comes to negative campaigning, you might be better off leaving it to the politicians and keeping your own campaigns positive. Here are five reasons why.
Oct 5, 2012

The Printed Blog: Experimental model still alive after 2 years

In 2009, an experimental publication called the Printed Blog launched to some acclaim, and then quickly disappeared into oblivion when […]
Oct 5, 2012

Links We Love: Content, Curation and #tweetshop

Social media is changing the way people do business... literally. Here's your proof: Kellogg’s UK used tweets as currency in a recent four-day promotion at a pop-up store in London. Find out the whole story and more in this week's Five Marketing Links We Love.
Oct 5, 2012

PRWeb product review – comedy version

One thing that has always amazed me about PRWeb is the passion and loyalty of its users. I’d venture to […]
Oct 5, 2012

The Decline of Twitter’s Follow Fridays #FF

Today our guest blogger Amy Donohue shares her thoughts on Twitter’s Follow Friday. At it’s inception, the #FF hashtag was […]
Oct 5, 2012

Ask Vocus: How Can I Market My Auto Shop on Social Media?

Specialist auto shop Phenomenal Vinyl needs an efficient way to attract more customers on Facebook and Twitter. The Vocus Blog’s marketing consultant has plenty of tips for making the social media they've already created work harder.
Oct 4, 2012

“Whoa – That Nerd Can Sing!”

Last night the Silicon Valley Bank and Coverflow (a cover band made up of some of Silicon Valley’s musically talented […]
Oct 4, 2012

Investigative reporter at Sacramento’s KNTV-TV is tweeting news

Chief investigative reporter Tony Kovaleski for San Jose’s KNTV tweets links to investigative pieces he worked on. He also tweets […]
Oct 4, 2012

Breaking News as Social Media Mosaic

A look at Vocativ and the new wave of citizen journalism.
Oct 4, 2012

Five Social Media Rules for Scheduling Tweets and Facebook Posts

To keep up with today’s 24/7 social media landscape, many marketers and businesses are using pre-scheduled social media posts to deliver fresh content. A good practice or bad one? It seems that there is no right or wrong answer. However, there are definitely right and wrong ways to go about it. Here are five essential rules to follow.
Oct 4, 2012

A Reflection of Online Community

The word community is much more than an overly used buzz term or the title of a television show saved […]
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