Happy Friday everyone!  Remember not to start your weekend without checking out this roundup of our top five reads.

5: When people are bored waiting in line or watching TV, they surf the Web on their smartphones.  With a great mobile marketing strategy, you can get in front of them and turn bored Internet-surfers into new customers.  Mobile Marketing: Get Your Audience’s Attention – Wait Till They’re Bored – via MarketingSherpa blog

4: Earning customers online is hard.  Keeping them is sometimes even harder.  Find out the top reasons why people unlike, unfollow and unsubscribe from your brand.  Infographic: The Top Reasons Customers Break Up with Brands Online – via Ragan PR Daily

3: Do you have blogger’s block?  You’re not alone.  Don’t let that blinking cursor taunt you!  Check out this trick for coming up with a new blog topic.  Hint: it’s easier than you think.  How to NEVER Run Out of Blog Topics and Ideas Ever Again – via The Sales Lion

2: Everyone makes mistakes.  Even leaders.  The key is to learn from them. Leadership Mistakes You Can Learn From – The Change Agent Blog

1: Here’s a list of things NOT to do in your next job interview. The Most Outrageous Job Interview Mistakes – via Forbes.com

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