It’s time for our weekly round-up of our favorite articles, videos, and tidbits from the world of PR, social media, and marketing.

We know as PR and marketing professionals, things can get pretty busy during the week. That’s why we’ve gathered a ton of great stuff from the past week for you (you can thank us later).

Want to blast through the clutter in a reporter’s email inbox? Try writing a press release without the “arcane financials and canned quotes”: 5 examples of offbeat press releases

Are you wondering how to use QR codes to enhance your marketing? QR and other two-dimensional (2D) codes can be readily integrated into your current business marketing practices to bring your online content to a mobile audience in real time: 5 Best Practices for a Successful QR Code Marketing Campaign

Here is a case that shows how powerful content marketing can be. And it gives a pretty sweet overview of our free Social Media Strategy Tool: Great Content Marketing Case: the Vocus Social Media Strategy Tool

Search engine optimization is a critical part of the B2B marketing mix: 10 Concepts Critical for Aligning SEO to B2B Marketing Strategy

Here are three ways that PR pros can use social media to strengthen pitching efforts and perhaps more importantly create solid bonds: Three Easy Ways Social Media Can Help You with Pitching

Enjoy the reads! Have an awesome weekend and see you next week!

Image by snipergirl, Creative Commons

 

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