We’re giving attendees of this year’s event exclusive early access to “The Communicator’s Guide to Proving ROI Through Multi-Touch Attribution.”
The free e-book provides step-by-step instructions for implementing and using multi-touch attribution. It will help you:
- Identify your most successful campaigns, topics and tactics
- Map your audience’s journey from awareness to conversion
- Understand the limitations of PR and marketing analytics
- Uncover insights with in-depth data analysis tips
- Determine the right attribution model for your brand, and more!